Upon reading through many of my older essays, I often pause and ponder over the myriad questions it might raise for the reader. Sometimes, I’m not entirely sure what question I was trying to answer to begin with, leaving myself with more questions than answers. So, when I go to rewrite older content and freshen it up for a new audience, I make sure to include actionable advice. That way, I can assure my readers that I will give them something useful to walk away with no matter what. 

But, is the role of a writer purely to answer questions, or do we have a responsibility to provoke deeper contemplation? Tracing back to my roots in offline writing, I was no stranger to the power of persuasion. My essays and research papers during my academic years were meticulously researched and perhaps a bit overwritten. So, more often than not, these writings would leave lingering questions in teachers’ minds. I was even scolded by a college professor for being “too rhetorical” in a historical research paper, when all I was trying to do was make people think about the legacy of a local legend.

I’ve often been told by “experts” that writers are always obliged to provide neat, conclusive answers. Now, yes, in some scenarios, clarity and conciseness are paramount, leaving no room for ambiguity. I do agree that it’s vital for a writer to possess the ability to present information with utmost clarity. However, when the subject matter dwells in gray areas, I feel that it’s worth embracing the potential uncertainty. I feel that good writing should always give the reader a chance to embark on their own intellectual journey.

Take, for instance, the art of writing itself – its philosophies, intricacies, and nuances. I can shed light on my personal experiences, sure. But, the true essence of growth as a writer is discovered when one introspects and finds their own unique path. It’s the questions we ask ourselves that often drive our evolution. So, sometimes, it’s fine to leave a few potential questions unanswered in our work, as long as they are intentional.

I’ve had many times when my writing must adhere to strict guidelines, especially in professional settings where I’m crafting content to fit someone else’s vision. But, on platforms where your voice is unhindered, why not stir up a sense of curiosity? My mission is to challenge my readers, making you reflect, and pushing you to question.

While straightforward, instructional pieces have their place, especially for topics that require clarity, there’s also a space for articles that prompt readers to question and re-evaluate their stances. Personally, I’ve found immense satisfaction in sparking introspection through my words. I find that introspective pieces are really the ones which I take the most satisfaction in writing. I want to write articles only I can write, with my own unique perspectives and experiences woven in.

Juxtaposing in-depth articles with more relaxed, conversational ones isn’t just a stylistic choice for me; it’s an exercise in my consistent growth as a writer. Experience has taught me that merely churning out factual articles might draw readers, but they become hit-and-run visitors. It’s the thought-provoking ones that truly can bring engagement. You aim to not just inform, but also inspire and cultivate a community of thinkers who return regularly, eager for more intellectual stimulation. If you wish to leave a lasting imprint on your reader’s mind, pose questions that resonate. Let them embark on a journey of seeking wisdom. 

So, before penning down your thoughts, always ask yourself these two questions:

• What ignites your passion to write, and why does this topic matter?
• How can you ensure your voice is heard, even within the vast content ecosystem?

If you aren’t passionate about a topic, it’s going to be obvious in the cadence of your words. Write about what you care about. In the case of an assignment, find some aspect that you can sound off on by answering questions you have yourself on the subject.

Many times content creators talk about entertainment value, but often much less about engagement value. If you have something valuable to offer that people ask about frequently enough, then you likely have something that will gain a readership, however niche it might be.

Writing doesn’t always have to be about giving answers. Sometimes, it’s the questions that hold more power. As writers, we are both seekers and guides. In finding the perfect balance of questions and answers within our work, perhaps we can find the truest essence of our craft.

~ Amelia Desertsong