• The Dangers of Over-Optimization

    The 2020’s have become the age of over-optimization for everything. While I respect people’s need for maximum efficiency, it’s quite possible to go too far. I’ve seen this be especially true in digital marketing, when people bow to the almighty search engine results to get new leads… only to be entirely unable to handle the…

  • The Whacky World of Inflation and Cost of Living

    We’re living in a time where the cost of living is skyrocketing like a renegade balloon that’s slipped from a toddler’s grasp—only this balloon has no intention of coming back down. Instead, it’s floating up, up, and away, dragging our wallets and sanity along for the ride. Inflation and the cost of living have decided…

  • Why Niching Down is Wrong

    In a world that champions specialization, I dare to hold an unpopular opinion: I don’t like niches. While the value of niche expertise can’t be denied, the societal pressure to conform to a single niche is, in my view, profoundly limiting. We’re constantly told that success comes from being the best at one specific thing.…

  • I Awoke With My Purpose Renewed

    One night, I retired to bed as an unbalanced person. For weeks, a reinvigorated personality was emerging, along with a renewed purpose of being. Thoughts raced and conflicting streams of consciousness tried to ruin the narrative of the transformation of a once broken and lost human being. But as is the case when one truly…

  • Easternmost

    In spring, with snow still on the Downeast Maine ground, I pay a visit to the easternmost city in the entire nation. To go any further would mean giving myself up to the ocean. So many memories revolve around this general area, as just a few dozen miles north is where my family spent many…

  • Reruns All Become Our History

    Isn’t it strange how reruns of old shows and movies somehow become intertwined with the memories of our physical lives? It’s as if we were in the room where all these fictional events took place. Those repeated broadcasts of television shows and movies hold a unique place in our lives.Over time, these reruns shape and…

  • American Nightmare: The Capitalist Horror Story

    In a not-so-distant past that now seems as mythical as Atlantis, the American Dream shimmered on the horizon like a beautiful, elusive butterfly. It was a simple, yet profoundly powerful vision: a promise of boundless opportunities, where hard work was the only key needed to unlock doors to prosperity and happiness. This dream wasn’t reserved…

  • Boundaries of the Mind: Absurdity, Truth, and the Human Experience

    The potency of the human mind is unparalleled, yet we resist truths that make us uncomfortable. Indeed, the incredible power of the human mind is often constrained by self-imposed boundaries and societal expectations. We have the capacity for profound creativity, deep understanding, and remarkable innovation. Yet, we frequently shy away from ideas that challenge our…

  • Why We Need to Stop Seeking Problems in Search of Solutions

    In this glorious postmodern age, in which we enjoy more solutions than actual problems, we seem to be inventing problems just to keep ourselves entertained. It seems in the globalization of humanity we’ve collectively decided that life would be too dull without a few manufactured crises to spice things up. After all, what’s the point…

  • Books as Mirrors

    On a rainy afternoon, where the world outside my windows blurs into a watercolor haze, I’ll turn to cradling a well-worn book. I often choose the books I read on a whim, as if it were calling to me from a crowded shelf. A book worthy of my attention should feel like stepping into an…